Consumer Behavior

Consumer Behavior
The present book deals with various aspects of consumer behaviour, in addition to the study of consumer purchase decision and its major determinants. It is methodologically based on a practical application approach. A unique feature of this book is its adoption of a methodological framework integrating all marketing dimensions with consumer behaviour, theoretically and practically.
Formation : Khalid Aljuraisy
Reveiwers : Muhammad AbdulRaoof
From issues : http://www.alukah.net - Al Alukah Website
Source : http://www.islamhouse.com/p/345081
Download :

Random Books

What You Should Do In The Following Situations?The Muslim may be faced with a number of emergency situations in his life, where he needs an immediate answer as to how he should act in that particular situation. In most cases, however, it is not possible to look for or ask about the appropriate Islamic rulings at that time.
Formation : Muhammad Salih Al-Munajjid
Reveiwers : Muhammad AbdulRaoof
Source : http://www.islamhouse.com/p/321772
Download :
The Rulings of the JanazahA brief treatise discussing the rulings of Janazah.
Formation : The Memphis Dawah Team
From issues : Memphis Dawah
Source : http://www.islamhouse.com/p/1281
Download :
The Only Way out: A Guide for Truth SeekersA book which presents Islam to educated readers in the West in particular and from any other background in general. It is a book the covers a wide variety of topics from religion ot sceince and philosophy. It tackles the problem of atheism and darwinism but presents Islam from its authentic sources and shows the remarkable intellectual heritage presented by Islam as complete way of life. Finally, it is the right book to give to sincere truth seekers worldwide, God willling.
Formation : Abdullah ibn Saeed Ash-Shehri
From issues : http://www.jubaildawah.org - The Website of The Cooperative Office for Propagation, Guidance, and Warning of Expatriates - Jubail
Source : http://www.islamhouse.com/p/329579
Download :
The Truth About The Original SinThis is a very good book which deals with false Aqeedah of peoples, named “The Truth About The Original Sin”.
Formation : Abdullah Bin Hadi Al-Qahtani
Reveiwers : Muhammad AbdulRaoof
From issues : A website Islamic Library www.islamicbook.ws
Source : http://www.islamhouse.com/p/311648
Download :
Rulings pertaining to RamadaanA compilation of five works dealing with fasting, Taraaweeh, I'tikaaf, Zakaat-ul-Fitr, and Eid.
Formation : Muhammad Salih Al-Munajjid
From issues : Islamic Propagation Office in Rabwah
Source : http://www.islamhouse.com/p/1351
Download :